10 Minute School

Ngital handles media buying, Facebook Ads, Google Ads and YouTube Ads for 10 Minute School, Bangladesh's leading EdTech platform.

Industry
Education
Market
Bangladesh
Partner since
2023
Website
10minuteschool.com
About the client

Founded in 2015 by Ayman Sadiq, 10 Minute School is the pioneer and absolute leader of the EdTech ecosystem in Bangladesh.

Built with the mission to bridge regional and financial gaps in education, the platform provides interactive live classes, curriculum-aligned video tutorials, and robust vocational training. Backed by top global venture capitalists like Sequoia Capital, 10 Minute School continues to set the benchmark for modern, mobile-first, and highly engaging digital classrooms.

10 Minute School is a household name and a venture-backed industry leader valued at over $30 million. What started as a student-led initiative to offer bite-sized YouTube lessons has evolved into a massive digital learning ecosystem. Serving as a crucial "gateway entity" for education in Bangladesh, they specialize in breaking down complex national curricula, admission prep, and competitive career tracks into accessible, highly engaging frameworks.

What we do for 10 Minute School

Services delivered

Our approach

Paid media across Meta, Google and YouTube for EdTech

10 Minute School, founded in 2015 by Ayman Sadiq, is Bangladesh's leading EdTech platform. It offers live classes, curriculum-based video lessons for school, college and admission students, and skills courses for young professionals, reaching learners across the country.

Ngital runs 10 Minute School's paid media across Meta, Google and YouTube. One team plans the budget, buys the media and optimises every channel against enrolments, so spend moves to wherever students actually sign up.

Media buying: we plan budgets across courses, channels and the academic calendar, scaling spend ahead of exam seasons, admission periods and new course launches, and shifting it toward the audiences and formats that bring the lowest cost per enrolment.

Facebook Ads: we run Facebook and Instagram campaigns that reach students and parents by class, interest and location, with retargeting for people who watched a lesson or visited a course page but did not enrol.

Google Ads: we capture students and parents already searching for courses, subjects, exam preparation and skills, and send them straight to the matching course page.

YouTube Ads: we use YouTube, where Bangladeshi students already learn, to put short course previews and teacher-led videos in front of the right learners and build demand for new courses.

Looking for a course? Visit the official website at 10minuteschool.com.

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FAQ

Frequently asked questions

Which digital marketing agency works with 10 Minute School?

Ngital Limited, a digital marketing agency in Banani, Dhaka, handles media buying, Facebook Ads, Google Ads and YouTube Ads for 10 Minute School.

What does Ngital do for 10 Minute School?

Ngital plans and buys 10 Minute School's paid media across Meta, Google and YouTube, running campaigns that reach students and parents and optimising them against course enrolments.

How do you advertise an EdTech platform in Bangladesh?

Students and parents are reached where they spend time: Facebook and Instagram for discovery, Google for people searching for courses and exam help, and YouTube for video previews. Budgets are timed around exam seasons and admissions and optimised for enrolments, not clicks.

What is 10 Minute School?

10 Minute School is Bangladesh's leading EdTech platform, founded in 2015 by Ayman Sadiq, offering live classes, curriculum-based video lessons and skills courses.

Does Ngital work with other education brands?

Yes. Ngital's education clients include Manage Tutor, Asian Institute of Management and Lecture Publications.

Is this 10 Minute School's official website?

No. This page describes Ngital's work for 10 Minute School. For courses, visit 10minuteschool.com.