Finis

Ngital handles media buying, graphic design, motion graphics and content marketing for Finis, Bangladesh's heritage hygiene and pest control brand since 1950.

Industry
F&B
Market
Bangladesh
Partner since
2024
Website
finis.com.bd
About the client

Standard Finis Oil Co. is a heritage brand in Bangladesh, pioneering the country’s health and sanitation industry since 1950.

As the nation’s first manufacturer of disease-preventative products, it has spent over 70 years building a reputation for reliability in pest control and household hygiene. The brand is particularly iconic for its specialized insecticides and disinfecting agents, which have become staples in millions of Bangladeshi homes.

The company maintains a vast portfolio of over 54 SKUs, ranging from its legendary Finis Phenyle and Aerosol sprays to modern household essentials like toilet cleaners, floor cleaners, and detergents. Under its core brands, Finis and Tara, the company continues to innovate by merging industrial excellence with consumer safety, ensuring its products remain effective, affordable, and compliant with international standards like ISO 9001-2015.

Beyond local retail, the company has successfully expanded its footprint through an extensive distribution network that reaches the remotest parts of Bangladesh and international markets in Nepal and Africa. By prioritizing ethical manufacturing and community health—notably through CSR initiatives during public health crises—Standard Finis Oil Co. remains a trusted guardian of household safety and a leader in the Bangladeshi FMCG sector.

What we do for Finis

Services delivered

Our approach

Keeping a 70-year-old brand fresh and visible

Standard Finis Oil Co. has made health, hygiene and pest control products in Bangladesh since 1950 and was the country's first manufacturer of disease-preventive products. For more than 70 years, Finis has been a household name families trust to keep their homes clean and free of mosquitoes, cockroaches and other pests.

Ngital works with Finis on the creative and media behind its brand. One team plans the content, designs the visuals, produces the motion videos and buys the media, so a 70-year-old brand stays fresh and visible to a new generation of households.

Media buying: we plan and buy Finis's paid media across digital channels, timing spend around the seasons when pests and disease peak, such as the monsoon and mosquito season, and moving budget toward the audiences and formats that perform best.

Graphic design: we design social posts, campaign key visuals and product creatives that keep Finis's red-and-white identity consistent and recognisable everywhere it appears.

Motion graphics: we produce short animated videos that explain how Finis products protect the home, built to land the message in the first few seconds on Facebook, Instagram and YouTube.

Content marketing: we plan the content calendar around seasons, health awareness and everyday hygiene tips, giving families useful reasons to engage with the brand beyond product ads.

Looking for Finis products? Visit the official website at finis.com.bd.

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FAQ

Frequently asked questions

Which digital marketing agency works with Finis?

Ngital Limited, a digital marketing agency in Banani, Dhaka, handles media buying, graphic design, motion graphics and content marketing for Finis.

What does Ngital do for Finis?

Ngital plans and buys Finis's paid media, designs its social and campaign creatives, produces motion graphics videos, and plans seasonal content around hygiene and pest control.

How do you keep a heritage brand relevant?

By keeping the identity people trust while refreshing how it shows up: modern social creatives, short motion videos, useful seasonal content and well-timed media keep a long-established brand visible to younger households.

What is Finis?

Finis, made by Standard Finis Oil Co., is a Bangladeshi health, hygiene and pest control brand founded in 1950, and the country's first manufacturer of disease-preventive products.

Does Ngital work with other FMCG brands?

Yes. Ngital's consumer brand clients include Shurobhi, Keya Cosmetics, Care Nutrition and Aarong.

Is this Finis's official website?

No. This page describes Ngital's work for Finis. For its products, visit finis.com.bd.